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THE GOLD SPINNERS

KULLAKETRAJAD

By Hardi VOLMER, Kiur AARMA

TASKOVSKI FILMS - as SALES All rights, World

Documentary - Completed 2014

The Gold Spinners is a story about the birth, glory, and disappearance of a peculiar, invisible, and mighty business empire – the film studio Eesti Reklaamfilm, the only company producing commercials in the Soviet Union.

- Year of production
- 2014
- Genres
- Documentary
- Countries
- ESTONIA, FINLAND
- Languages
- ESTONIAN, FINNISH, RUSSIAN
- Budget
- 50 - + M$
- Duration
- 72 mn
- Director(s)
- Hardi VOLMER, Kiur AARMA
- Producer(s)
- Kiur AARMA
- Synopsis
- The Gold Spinners is a story about the birth, glory years and disappearance of the film studio Eesti Reklaamfilm – the only company producing advertisements in the Soviet Union. Under this regime the marketing rules did not apply and – to the thousands of concerned Soviet officials – even the word ‘advertisement’ sounded almost as ominous as such as words as ‘CIA’ and ‘Coca-Cola’.
  Despite all these obstacles, during its heyday Eesti Reklaamfilm – the brainchild of just one man – provided employment for hundreds of people and the adverts it created won the hearts of millions – all the remarkable when you consider that in the Soviet Union, there were meant to be no goods to advertise…