Think hip hop’s just about MTV videos, gangsta posing and bling? Think again – this ain’t East Coast, this ain’t West Coast.. this is South Coast! This character documentary charts how hip hop has found a quintessentially English voice in the most unlikely of locations – the south coast seaside towns. South Coast seeks answers to questions such as why 30 years after hip hop arrived there’s no global UK artists? Why teenagers ignore home grown hip hop in favour of violent tales from 15000 miles away? and can you really rap about guns and bling when you’re on the dole in Eastbourne?