For over three centuries Bordeaux has commanded an almost mythical status in the world of fine wines as a leitmotif of wealth, power and influence. But recently prices for the prestige red wines have been skyrocketing. Something unprecedented is happening to the Bordeaux fine wine market and that something is China. Master of Wine, Andrew Caillard sets out to explore the Bordeaux phenomenon. Just how good can really good wine be? What compels a cashed up industrialist to pay hundreds of thousands of dollars for a single bottle. Is it taste, prestige or investment that is driving the demand for the wines of Bordeaux? Or is it simply the need to own something ethereal, unworldly and limited? Red Obession is a story of aspiration for greatness. It is also a study of power and passion in high places.