GENERATION P

By Victor GINZBURG

ROSKINO - as PROMO

Comedy - Completed 2011

A chronicle of the rise of the advertising industry in Post-Soviet Russia.

    • Year of production
    • 2011
    • Genres
    • Comedy, Drama, Science-fiction
    • Countries
    • RUSSIA
    • Languages
    • RUSSIAN
    • Duration
    • 112 mn
    • Director(s)
    • Victor GINZBURG
    • Writer(s)
    • Victor GINZBURG
    • Producer(s)
    • Jim STEELE
    • Synopsis
    • Mesopotamian conspiracy theories. The spirit of Che Guevara summoned by a Ouija board. These aren't what one thinks of when it comes to Russian cinema, but Generation P is a game changer that explodes with unique and outrageous style.
      Based on Victor Pelevin's bestselling cult novel, Generation P follows the exploits of a disillusioned young poet named Babylen Tatarsky (Vladimir Yepifantsev) during the drab days of post-communist Moscow. He joins an advertising agency and discovers a knack for creating subversive campaigns that put distinctively Russian twists on Western-style goods, feeding the mad dash to rebrand the Russian dream for a new age of mass consumerism.
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