Bolivia, 2005: An Aymara Indian from the cocagrowing hinterlands and an ex-union leader named Evo Morales launches a seemingly impossible bid to become his country’s first indigenous president. Urged on by U.S. interests, the Bolivian government had for years cracked down on the growth of the coca crop and on the indigenous groups that cultivated it. Against this backdrop of oppression rose Morales, who harnessed a population’s disenchantment with the ruling elite into a political machine. The film follows Morales for over a year, to backstage meetings and backseat musings… Defender of Bolivia's first people, Morales wins by an unprecedented majority. Cocalero offers fresh insight into big political changes afoot in Latin America.