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ALVAR, THE AMERICAS

ALVAR LAS AMERICAS

LEVEL UP! - as PROD

Transmedia - Development 2019

Dive into the Adventure.
Travels strange lands. Find wonderful places. Become embroiled with mysterious legends. Instead of a story, you are going to discover a world.
Journeys transform. All you can imagine is real.
www.alvarlasamericas.com

Festivals
& Awards

INCAA 2017
Premio a Desarrollo transmedia para serie de ficcion
INCAA 2017
Premio Historias Breves
Mecenazgo GCBA 2017
Premio desarrollo diseño
Virtuality Bs As 2018
Premio TrendVS
Mediamorfosis 2018
Finalista Pitch
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    • Year of production
    • 2019
    • Genres
    • Transmedia, TV Series, Action/Adventure
    • Countries
    • ARGENTINA
    • Languages
    • SPANISH
    • Synopsis
    • “ALVAR, LAS AMÉRICAS” is a transmedia project that invites us to delve into the Incan lands during the Spanish conquest of XVI century. The greed from the gold-seekers and travelers, sword fights, heroes, warriors, monsters, magic and pre-Columbian myths and legends intertwine in an atmosphere of magic realism. Alvar, our tireless traveler, mestizo son of cartographer Pizarro, offers himself as a guide of the region and lost cities to treasure-seekers, unraveling through his adventures the essence of Colonial and Indigenous America. Based on the Argentine comic “Alvar Mayor”, by Carlos Trillo and Enrique Breccia, ALVAR proposes a call to adventure: it summons the public to transform themselves into travelers, to leave their footprint in history. The Journey starts in our ordinary and Real World, and goes into an Imaginary Universe, an unknown land that expands as it is explored. The traveler wanders between the real and the imaginary worlds, in a land of miscegenation formed by a collaborative space —where we share chronicles of travels to archeological American sites that are linked to social media and transform the chroniclers into guides, like Alvar Mayor— and by a news agency working in the transmedia universe that provides information about museums, treasures and archeological findings in the real world and in fiction. An online Imaginary Museum provides the traveler the necessary means to learn, explore and acquire collectible rewards that connect the commercial world with storytelling in a gamified way. Storytelling is intertwined with multiplatform interfaces, a live action & VFX series, an augmented reality app that allows the users to “delve into the pre-Columbian myth”, narrative bridges connecting micro-episodes in motion comic, VR360 comic experiences, a chronicler-avatar that log us into a graphical adventure, an ancient map and a game of cards based on a world where our sanity will be at stake. Finally, from the publishing perspective, the Journey transforms the original comic in an art-book-codex opened to the ALVAR's universe.
      Journeys transform. All you can imagine is real.
      www.alvarlasamericas.com
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