THE PURPLE LAND is considered by the contemporary literary community as one of the most unusual classic British novel. The story’s structure is typical of the so-called road-movie. It narrates – with great humour – the adventures of a young English gentleman travelling in a Latin American country, circa 1870. Although he is married to a native he retains all his Britishness and is constantly confronted with stark cultural contrasts. As he travels through the land his frustration grows into fascination. In today’s world where the “global” approach seem to prevail, it is both reassuring and stimulating to see the positive values of different cultures respected and reinforced. Thanks to its nature, the film is aimed at a worldwide audience. The exciting adventures and the picaresque mood of the story should also suit the life affirming trend extremely popular with young filmgoers today (quality of life, value of environment, good natured characters and a happy ending).