The Sixties marked the beginning of a cultural revolution, which only grew bigger through globalization: some cultural objects were so successful they became global consumer products. The documentary TV series « Cult » relates the fate of four founding productions of this popular mass culture: 1. Dallas and TV series, 2. Mario Bros. and video games, 3. Warhol's Marilyn prints and pop art, 4. 60’s first outdoor concerts and giant concerts.